Masha Razner Studio
Косметика

Masha Razner Studio

Natural soap and creative studio in the heart of old Jaffa

Masha Razner has been making soap since 2007 and has been sharing her skills with others since 2016. Today, her family studio store is located under the stone vaults of a narrow street in Jaffa, the one she once dreamed of.

Today, this place is not just a store — it is a lively, warm space where soap, inspiration and new acquaintances are born. Behind the counter are Masha herself, and her husband is nearby, and curious tourists who have seen the smell of orange and rosemary. The studio has become a continuation of her home and philosophy — to do beautifully, with heart and at her own pace.

Masha Razner Studio
Interior of Masha Razner studio in Jaffa
Interior of Masha Razner studio in Jaffa
Interior of Masha Razner studio in Jaffa
No items found.

What is special about Masha Razner Studio soap

  • 100% natural ingredients. Shea butter, almond butter, cocoa butter and olive oil.
  • “The flavors of Jaffa”. The recipes are inspired by pomegranates, oranges and spices from local markets, so the soap smells like a vacation by the sea.
  • Handmade aesthetics. The shape, color and packaging are thought out to the smallest detail so that you want to keep your hands on the gift.
Organic soap by Masha Razner
Organic soap by Masha Razner
Organic soap by Masha Razner
No items found.
Masha Razner Studio

Where and how it is sold

  • Online store on Tilda. Orders are accepted by masharazner.studio, delivery works all over the world, and in Israel — to the door, by mail or by pickup from the studio.
  • Offline studio on the street. Mazal Arie 20, Jaffa. Workshops and cozy meetings for creativity take place here.
  • Social networks and markets. Instagram videos, Facebook, and local fairs help you find customers and like-minded people.

Why choose Allpay

“When we assembled an online store, we realized that we couldn't connect acquiring ourselves. The first link in the search was Allpay, and then everything went easy:

  • support in Russian and English,
  • quick integration with Tilda,
  • accepting bank cards without any hassle.


Our customers pay in a couple of clicks, but we quietly get creative — Allpay takes care of the technical part.”

Masha's advice to entrepreneurs in Israel

  1. Don't be afraid to start early. Don't wait for the “perfect shelf” — open up and sell while you build the rest.
  2. Be open and sociable. Israelis value sincerity and will gladly support the new project.
  3. Use local empathy. Put a table at the door, tell the brand's story — a friendly reaction will not be long in coming.
  4. Choose partners who are easy to work with. The Russian-speaking Allpay team helped reduce launch times and relieve the fear of “technical” issues.
Masha Razner Studio

Masha Razner Studio

Клиентская история про этот бизнес может появиться в будущем.

Мы верим, что за каждым успешным делом стоит история — живая, искренняя и вдохновляющая. И теперь мы помогаем таким историям зазвучать громче. Это наша программа поддержки и продвижения малого и среднего бизнеса.

Мы бесплатно создаём короткие, профессиональные видеоролики для соцсетей, в которых предприниматели делятся своей историей: как всё начиналось, с какими трудностями столкнулись, что мотивирует двигаться дальше, и какие советы они могут дать тем, кто только начинает.

Фактически деньги, которые бизнес платит за сервис Allpay, возвращаются ему в виде качественного контента и рекламы, которая помогает увеличить продажи — а значит выигрываем и мы, как платёжная система.

Цель

Наша цель — поддержать тех, кто строит бизнес с нуля и своим примером вдохновляет других на движение вперёд. Эти видео — не только способ рассказать о себе и привлечь новых клиентов, но и источник вдохновения для других.

Истории и видео публикуются на этом сайте, а также в Instagram Allpay.

Кто может участвовать?

  1. Бизнес, который пользуется Allpay не менее одного года.
  2. Проект, который вырос усилиями самих основателей: будь вы соло-предприниматель или команда, важно одно — вы честно трудитесь и растёте.
  3. В социальных сетях проекта не менее 5000 подписчиков.

Digital receipts

Automatic generation of digital receipts (kabalot and hashbonit mas) through integration with a licensed service.

Integrations

Integrate payments with online stores, CMS, and chatbots using a single Allpay account.

Currencies

Payments in ILS, USD and EUR without conversion and in any other currency with deposit in ILS.

Recurrent billing

Streamline recurring billing: automate customer card charges for subscriptions.

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